Refine MD is an aesthetic medical spa in Appleton, Wisconsin who was looking for a brand identity refresh that expresses what their business is all about.

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I recreated their existing logo in a vector format as the only logo files they had were not scalable and could not easily change color. I also added a graphic element, a color palette, a typography family and provided a brand guidelines booklet that outlines how Refine MD can expect to use all their new branding elements.