Refine MD Brand Refresh

Client

Refine MD

Location

WI, USA

Year

2021

Refine MD is an aesthetic medical spa in Appleton, Wisconsin who was looking for a brand identity refresh that expresses what their business is all about.

I recreated their existing logo in a vector format as the only logo files they had were not scalable and could not easily change color. I also added a graphic element, a color palette, a typography family and provided a brand guidelines booklet that outlines how Refine MD can expect to use all their new branding elements.

color palette

Refine MD Logo Vertical RGB.png

Primary color palette

Secondary color palette

responsive logos

Refine MD Logo Horizontal RGB.png
Refine MD Logo Vertical RGB.png

typography

Omnes-Bold-Font.png
Forma-DJR-Display-Font.png